A mobile application is essentially software.
developed to run on mobile devices.
Apps were popularized by the iPhone and Blackberry in every place like america, california, new york, but also may be developed for the Android, Windows Mobile and Symbian operating systems.
If you're planning to establish a mobile presence for your business or organization one of the first considerations that will likely come to mind is whether you want to create a mobile application for
users to download (app) or a mobile website, or perhaps both.